SIIA, NYNMA Announce Programs and Panels for Information Technology Showcase 2003
Event offers access to IT buyers in New York area, opportunities for face-to-face meetings

New York, NY - Sept. 11, 2003 - The Software & Information Industry Association (SIIA) today announced the lineup of panels and programs to be featured at Information Technology Showcase 2003, a trade show produced by SIIA, the New York New Media Association (a division of SIIA) and CeBIT America.

The event will be held Oct. 30, 2003 in New York City, one of the largest IT buying markets and business media centers in the world. Information Technology Showcase 2003 is expected to draw hundreds of companies from around the world and thousands of IT buyers from the financial services, consumer products, media, life-sciences and other industries based in the New York area. Information Technology Showcase 2003's full day of events aims to generate deals, highlight new technologies, facilitate face-to-face meetings; and explore pressing industry issues.

Panels and pitches
"The industry is shifting in profound ways," says Ken Wasch, president of SIIA. "We have designed our panels to highlight what executives need to know to stay ahead of the curve. This kind of inside knowledge is invaluable."

Scheduled panel discussions include:

• Industry Dynamics: Keeping Pace with Technology
• IT Governance: Making the case for value
• Web Services: Beyond infancy and into maturity?
• Expanding the value of your resources

• Business Continuity
• Compliance/Data Management
• Public Sector Contracts

Face-to-Face Program
Information Technology Showcase 2003 will also offer a program to set up meetings with potential partners and buyers. Participants can arrange for meetings with influential technology buyers at financial services, pharmaceutical, media, consumer products and other companies. Young companies can arrange meetings with venture capitalists and other funders.

"Our face-to-face program is unique in the industry. We want participants to have one-on-one, human interaction with potential partners," Wasch said. "We go beyond mere socializing. ITS 2003 gives participants a chance to speak directly to potential partners and buyers about their products."

More information and a full program can be found at: http://www.nynma.org/technologyshowcase/default.asp

Online registration is available at: http://www.nynma.org/informationtechnologyshowcase2003/register.asp

About SIIA and NYNMA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 600 leading software and information companies. For further information, visit http://www.siia.net.

NYNMA, a New York State non-profit association and division of SIIA, is a community of 4,000 media, finance and technology professionals from 2,800 companies with a strong interest in using innovative technologies to grow their business. NYNMA uses it presence in New York City to maximize the knowledge, skills and success of its membership.

About Hannover Fairs USA and CeBIT
CeBIT is the world's largest and most influential information and communications technology trade fair. The flagship event, CeBIT Hannover, runs for seven days each spring and takes place at the Hannover Fairgrounds in Hannover, Germany. CeBIT 2003 used 3.82 million square feet of net display space and hosted 6,526 exhibiting companies, 562,000 visitors and 10,711 journalists. CeBIT America joins an annual roster of international CeBIT events that includes -- in addition to the original CeBIT in Hannover -- CeBIT Asia (Shanghai, China), CeBIT Australia (Sydney), and CeBIT Bilisim Eurasia (Istanbul, Turkey). Visit http://www.cebit.de and http://www.cebitevents.com for more information.

Hannover Fairs USA, Inc. is the U.S. subsidiary of Hannover, Germany-based Deutsche Messe AG, the world's largest and most active trade fair organizer and facility. Established in 1985 in Princeton, New Jersey, Hannover Fairs USA organizes tradeshows, conferences, group exhibits and marketing programs throughout the world. Visit http://www.hfusa.com for more information. Deutsche Messe AG (the Hannover Trade Fair Authority), owner and operator of Hannover Fairgrounds, is the world's largest and most active trade fair organizer. Based in Hannover, Germany, the company employs a staff of 828 and, with its 12 subsidiaries and network of more than 60 foreign representatives, annually produces approximately 50 regional, national and international trade events that showcase between 25,000 and 30,000 exhibiting companies each year. Visit http://www.messe.de for more information.